Difference between revisions of "Market Research on PicoPV Systems of Lighting Africa"
From energypedia
***** (***** | *****) m |
***** (***** | *****) m |
||
| Line 1: | Line 1: | ||
| − | + | = Lighting Africa<br> = | |
Lighting Africa is a joint IFC and World Bank program. Its objective is to provide up to 250 million people in sub-Saharan Africa with access to light generated by alternative energy sources by 2030.<br> | Lighting Africa is a joint IFC and World Bank program. Its objective is to provide up to 250 million people in sub-Saharan Africa with access to light generated by alternative energy sources by 2030.<br> | ||
| − | + | = Methodology<br> = | |
The research was accomplished by Research International East Africa.<br> | The research was accomplished by Research International East Africa.<br> | ||
| Line 9: | Line 9: | ||
It includes:<br> | It includes:<br> | ||
| − | *'''five products:''' a table lamp and two flexibly mountable lamps powered by means of small, portable solar panels; one flashlight powered by solar panels; and a second flashlight powered by common batteries.<ref name="SEF">Solar Energy Foundation. 2010. Sun connect. What? Why? Wow! – Understanding consumers’ needs</ref> <br> | + | *'''five products:''' a table lamp and two flexibly mountable lamps powered by means of small, portable solar panels; one flashlight powered by solar panels; and a second flashlight powered by common batteries.<ref name="SEF">Solar Energy Foundation. 2010. Sun connect. What? Why? Wow! – Understanding consumers’ needs</ref> <br> |
*'''two key market segments:''' households and micro-businesses in rural and urban areas <ref name="LightingAfrica">Lighting Africa. 2008. Market Research. (http://www.lightingafrica.org/node/191/)</ref><br> | *'''two key market segments:''' households and micro-businesses in rural and urban areas <ref name="LightingAfrica">Lighting Africa. 2008. Market Research. (http://www.lightingafrica.org/node/191/)</ref><br> | ||
*'''five countries''': Ethiopia, Ghana, Kenya, Tanzania, Zambia<br> | *'''five countries''': Ethiopia, Ghana, Kenya, Tanzania, Zambia<br> | ||
| Line 19: | Line 19: | ||
*'''Product and Concept Testing Study'''. Objective is to find out new additional product types. Strenght and weaknesses of products are explored. <br> | *'''Product and Concept Testing Study'''. Objective is to find out new additional product types. Strenght and weaknesses of products are explored. <br> | ||
| − | + | = Results = | |
| − | <br> | + | == Ethiopia<br> == |
| + | === Qualitative Study === | ||
| + | <br> | ||
| + | <br> | ||
| + | <br> | ||
| − | <references /> | + | <references /> |
| − | [[Category:Solar]][[Category:PicoPV]] | + | [[Category:Solar]] [[Category:PicoPV]] |
Revision as of 11:41, 10 December 2010
Lighting Africa
Lighting Africa is a joint IFC and World Bank program. Its objective is to provide up to 250 million people in sub-Saharan Africa with access to light generated by alternative energy sources by 2030.
Methodology
The research was accomplished by Research International East Africa.
It includes:
- five products: a table lamp and two flexibly mountable lamps powered by means of small, portable solar panels; one flashlight powered by solar panels; and a second flashlight powered by common batteries.[1]
- two key market segments: households and micro-businesses in rural and urban areas [2]
- five countries: Ethiopia, Ghana, Kenya, Tanzania, Zambia
The research collection, which was accomplished in 2008, consists of:
- Exploratory Qualitative Study. Objective is to gain a first insight on user demands and preferences. As usual in case of qualitative data, results can not be generalized, but provide an in-depth understanding of consumer needs and motivation. This phase includes 55 interviews. Simultaneously each respondent tested an off-grid product. Interviews were accomplished in each of the two market segments.
- Quantitative Usage and Attitudes Study. This phase aims to quantify users habits and attitudes. Additional questions, which were of keen interest: current expenditures for energy supply, willingness to pay. This phase consits of interviews with 1000 households and 400 small business owners in each country. Interviews were accomplished through structured questionnaires.
- Product and Concept Testing Study. Objective is to find out new additional product types. Strenght and weaknesses of products are explored.
Results
Ethiopia
Qualitative Study
- ↑ Solar Energy Foundation. 2010. Sun connect. What? Why? Wow! – Understanding consumers’ needs
- ↑ Lighting Africa. 2008. Market Research. (http://www.lightingafrica.org/node/191/)
