The product is manufacured for 2,435 USD and is sold at 3,500 USD. The target population needing the product in Nigeria is in excess of 80 million people.
Quintas aims to promote efficient biomass energy generation equipment and the adaptation of solar energy products to meet the needs of people in the rural Nigeria. The funds used to run this organisation are from the share capital of the company, funds injection in form of loans from the promoters and proceeds from sales of goods and services.
The company approaches the market in three different ways. Deployment of the products to the company’s farm gate industrial setups: Not only are Nigerians unfamiliar with the concept of using renewable energy sources, it is also too expensive. The company determines the viability of agro-processing set-ups in a given community. Once the process is set in motion, they start a gradual deployment of equipment to start a cluster agro-processing industry in selected villages. They begin by purchasing raw materials for processing and later use barter trade by taking 20-25% of processed goods. They then package processed products for sale in the cities for economic returns
The company also enables direct sales from their showroom. Customers include large-scale farmers and commodity merchants. They further work with sales distributors and partners to expand the reach of the product.