PeopleSuN Qualitative Data

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User Perceived Value Game for Energy Needs in Rural and Peri-Urban Nigeria

This qualitative study, conducted in rural and peri-urban Nigeria (North West, North Central, South South), aims to inform locally relevant electrification projects by gaining insights into energy needs and motivations, ensuring long-term success and sustainability.

Method: We collected 90 individual interviews using the User Perceived Value Game, complementing 3599 household surveys. Participants were individuals and groups including women, men, and mixed-gender groups They were given cards displaying everyday (electrical) items that respondents had to rank by importance. Through why probing an element of story telling was brought in. It allowed to understand the values and needs that participants associate with the non-electric and electrical items. As the same individuals participated in the individual interviews and the group interviews, the approach allows us to trace changes in item choices within different contexts.

Items: The 54 item cards were selected through discussions with local stakeholders and pilot testing. They covered a wide range of everyday products and services found in rural Nigeria.

Data Analysis: Employing Natural Language Processing (NLP) techniques RuralSenses our partner in this data collection identified user-perceived values. Further, essential energy appliances are analysed. This analysis guides the development of rural electrification initiatives tailored to local needs.

Output: This qualitative data collection provides insights into the significance of electric appliances, electricity-fueled needs, and associated values. It explores variations and commonalities in preferences across sub-groups, including gender. These findings inform the design and promotion of future energy projects and rural electrification initiatives, ensuring alignment with the unique needs and values of rural communities in Nigeria for long-term success and sustainability.