Operative Aspects Information- & Sensitization Campaigns EE-Lighting

Conducting information- and sensitization campaigns requires careful operative planning. This includes for instance

• the development of a concept for a lighting campaign in households and public buildings.
• organisation of support for the campaign. 
• time planning alongside desired results
• arrangement for cooperation and contracting (e.g. of students to conduct interviews)
  

Of necessity, the result chain needs to be developed and furtheron be taken into view throughout implementation:

Result chain lighting campaign.png

References

Key Words	Description	Download
Calculator Saving potentials CFL Procurement Investment	The tool contains formulas to calculate: saving potentials of a CFL (24W) vs. GSL, potential savings due to local production vs. import (effects of reduced procurement costs), savings and investments due to different financing models for CFL (subsidies, private supply, tariff-based).	Calculation Tool EElighting Progr.xls
Cooperation arrangement Lighting campaign Lighting industry	The cooperation arrangement briefly outlines a lighting campaign and the therein implied (requested) possible contributions by lighting industries. The latter can be: professional technical support, training, provision of lamps and information material, PR-material.	Cooperation_Arrangement_LightIndustry_EN.doc (English Version) Cooperation_Arrangement_LightIndustry_GE.doc (German Version)
Guideline Lighting campaign Media Technical lighting checks Households Consumer survey Flagship initiatives	The document describes aspects to consider when planning and implementing a lighting campaign. Considerations are based on practical experiences and refer for instance to individual measures such as lighting checks, consumer surveys, audits, open day events.	Guideline: Successful Lighting Campaigns (Wiki-Page)
Presentation CFL programme Financing approaches Subsidies Market development Saving potentials Kosovo	The presentation describes possible approaches to implement a national CFL programme in Kosovo. It covers saving potentials, market-driven, mixed as well as governmental approaches, incl. financing options.	Approaches_EElighting_Progr
Result Chain Energy Efficient lighting programme Indicators Kosovo	The document contains a possible result chain, incl. indicators for an energy efficient lighting programme. It covers various capacity development levels: system level (legal, political, financial framework conditions, attitudes), organizational and individual level (incl. training, sensitization).	Result_Chain_EElighting_Progr.doc Result Chain (Wikipage)
Time schedule Lighting campaign Person days Open day Lighting checks Consumer care	The Excel sheet provides an exemplary time schedule to plan and implement a lighting campaign. It covers work tasks and duration to lighting checks, consumer care/survey, lighting audits, an open day event and cross-cutting issues.	Timeschedule 03022011.JPG Time_schedule_Light_Campaign.xls
ToR Energy efficient lighting Programme Sensitization Campaign Kosovo	The ToR describe work tasks for the development of a campaign programme and promotion concept for an energy efficient lighting campaign in households. Work tasks also comprise professional supervision in the implementation of the campaign and the concept.	ToR_EElighting_Progr_Campaign.doc