|| Due to technical progress and energy efficiency policy schemes implemented in most regions, the specific electricity consumption per volume of cold appliances has decreased during recent years. These schemes include mandatory Minimum Energy Performance Standards (MEPS) in many countries. Some countries, including the USA and Australia, have already reduced specific electricity consumption per volume by up to 80%. Surprisingly, the purchase price of cold appliances meeting the MEPS has also decreased in these countries, after correction for inflation. Much more can be achieved because the MEPS do not yet reflect the best technically and economically feasible performance. Cold appliances with much better efficiency are available (see pdf file ‚What users can save with energy-efficient refrigerators and freezers’). Energy savings of 20 to 60 % are possible, compared to the most popular conventional appliances. Also, the most efficient appliances worldwide are not yet available in all markets. Appropriate policies can close this efficiency gap. Policy should also support research and development for even more efficient appliances (BNAT). This can be done both by direct financial support and demand-pull strategies, such as technology procurement and super-efficient appliance award competitions.